news release - определение. Что такое news release
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Что (кто) такое news release - определение

INSTRUMENT OF PUBLIC RELATIONS
Press Release; Press releases; Press statement; For immediate release; Communique; Communiqué; Optimized press release; Multimedia news release; Multimedia News Release; Pressreleases; Pressrelease; News Releases; News release; Video release; Press statements
  • Atlantic City Train Wreck, 1906. The first event that created a press release. The release was done by Ivy Lee.
  • Ivy Lee, 1905
  • [[Madison Square Garden]] News Release 1974
  • An example of a press release. This is a template for Wikipedia press releases from the Wikimedia Foundation communications team.

news release         
(news releases)
A news release is a written statement about a matter of public interest which is given to the press by an organization concerned with the matter. (mainly AM; in BRIT, use press release
)
In a news release, the company said it had experienced severe financial problems.
N-COUNT
communique         
[k?'mju:n?ke?]
¦ noun an official announcement or statement, especially one made to the media.
Origin
C19: from Fr., past participle of communiquer 'communicate'.
communique         
(communiques)
A communique is an official statement or announcement. (FORMAL)
The communique said military targets had been hit.
N-COUNT

Википедия

Press release

A press release is an official statement delivered to members of the news media for the purpose of providing information, creating an official statement, or making an announcement directed for public release. Press releases are also considered a primary source, meaning they are original informants for information. A press release is traditionally composed of nine structural elements, including a headline, dateline, introduction, body, and other components. Press releases are typically delivered to news media electronically, ready to use, and often subject to "do not use before" time, known as a news embargo.

A special example of a press release is a communiqué (), which is a brief report or statement released by a public agency. A communiqué is typically issued after a high-level meeting of international leaders.

Using press release material can benefit media corporations because they help decrease costs and improve the amount of material a media firm can output in a certain amount of time. Due to the material being pre-packaged, press releases save journalists time, not only in writing a story, but also the time and money it would have taken to capture the news firsthand.

Although using a press release can thus save a news outlet time and money, it constrains the format and style of its content. In addition, press releases are favorable towards the organization that commissioned them, framing the topic according to its preferred criteria. In the digital age, consumers want to get their information instantly, bringing about pressure on the news media to output as much material as possible. This may cause news media companies to heavily rely on press releases to create stories.

Примеры употребления для news release
1. Trade Representative Rob Portman said in a news release.
2. The news release is available on the IMF Web site.
3. Larry Roberts, said, according to a hospital news release.
4. Lantos office issued a news release about them in advance.
5. A May 15 Defense Department news release says U.S.